Cookie Policy

Last updated: June 2025

This cookie policy explains how Dear Future A/S uses cookies and similar technologies on dearfuture.dk. By using our website, you accept the use of cookies in accordance with this policy.

What are cookies?

Cookies are small text files stored on your device (computer, tablet, or smartphone) when you visit a website. They help the website remember your preferences and collect statistics about usage.

Cookies cannot spread viruses or malicious software. They contain no personal data beyond what you have consented to share.

Which cookies do we use?

We use cookies in the following categories:

  • Necessary cookies: Technically required for the website to function correctly. These do not require consent and cannot be opted out of.
  • Analytical cookies: Used to understand how visitors use the website so we can improve content and user experience. We use Google Analytics 4 via Google Tag Manager (GTM-PPTK5LG2).
  • Marketing cookies: Used to serve relevant ads and measure the effectiveness of our marketing. Only activated with your consent.

Google Analytics and Google Tag Manager

We use Google Tag Manager (container ID: GTM-PPTK5LG2) to manage our tracking and analytics scripts. Through Google Tag Manager, Google Analytics 4 (GA4) is installed, collecting anonymised data about visit patterns, page views, and interactions.

Data is processed by Google LLC and may be transferred to servers in the United States. Google is certified under the EU-U.S. Data Privacy Framework. Learn more about Google's data protection at policies.google.com.

Google Analytics data is retained for 14 months and used solely to improve our website and understand our audience.

Third-party cookies

In addition to our own cookies, our website may contain content from third parties that can set cookies. This includes:

  • LinkedIn: If you share content from our website via LinkedIn, LinkedIn may set cookies on your device.
  • Google: Via Google Tag Manager and Google Analytics.

Manage your cookie preferences

You can change or withdraw your consent at any time by clicking 'Cookie settings' at the bottom of the page.

You can also delete or block cookies through your browser settings. Note that blocking certain cookies may affect website functionality.

How to manage cookies in your browser:

  • Google Chrome: Settings → Privacy and security → Cookies and other site data
  • Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Apple Safari: Preferences → Privacy → Manage Website Data
  • Microsoft Edge: Settings → Cookies and site permissions

Contact

If you have questions about our use of cookies, please contact us:

Dear Future A/S · Artillerivej 86, 1st floor · 2300 Copenhagen S · info@dearfuture.dk